TRUST
There are many companies, consultants, platforms and people claiming they can design, build, and market your business online. They are certified and claim to have experience and success.
But I ask you how, do you trust they will create success? Do they understand your business?
EXPERIENCE
Experience Defined: having been affected by or gained knowledge through direct observation or participation.
If you are a startup business, you can not afford to hire someone that lacks experience.
If you are an existing business looking to reach the next level, you know experience is what you need.